Enterprise & B2B Ecommerce Platform Comparison Across EU and US Markets
This enterprise and B2B ecommerce platform comparison is created to represent the ecommerce platforms across EU and US markets that are worth considering!
➢ Shopify Plus
Since the launch of one of the best Shopify plans – Shopify Plus, this platform has been gaining market share and is already known as a real contender. This platform has some great advantages when it comes to robust and reliable third-party applications and maintenance costs. Shopify Plus does have some downsides for complex retailers. The main benefits are no need for technical personnel, quick time to launch, an extensive network of third-party app developers, hugely agile platform. The disadvantages are low support for complex product data, poor native filtering, and no native support for multi-store. For more information on how to take advantage of this platform for your ecommerce website in the United Kingdom, click here.
➢ Magento Commerce
➢ Demandware/Salesforce Commerce Cloud:
After the acquisition in 2016 of Demandware, the company is rebranded as Salesforce Commerce Cloud. This is a Software-as-a-Service platform and it is hosted in the cloud. Scalability, stability, support, and a rich feature are the main focus of this platform. This platform is the leader in B2C enterprise ecommerce. It comes with powerful personalization functionality, amazing multi-channel functionality, and integrates well with other cloud-based CRM services. It has a high cost of ownership and isn’t always the best intuitive platform to use.
➢ Shopware Enterprise:
This is a leading ecommerce platform in Germany. The platform has a similar native offering to Magento, with multi-store capabilities, core selling points, advanced features, and native B2B feature set. This is an open-source solution and has a powerful eco-system in Germany’s market. It is scalable with a wide selection of existing integrations. Some of the disadvantages are no cloud offering, rigid to use in specific places, high on-going cost of ownership, small market share in the UK.
➢ Oracle Commerce Cloud:
A simple ecommerce solution created to stimulate rapid growth. It has impressive features, omnichannel features, built-in personalization, advanced merchandising capabilities, and much more. There are built-in A/B testing capabilities and good support for complex data. The cost of ownership is high and there are very few native integrations with popular third parties.
Consider these top B2B platforms, make your own comparison, and decide which one fits your needs the best!